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‘Resident Evil’s Wicked Biotech Firm Logo Exists As Chinese Biotech Firm’s Logo
By Mikelle Leow, 19 Jun 2019
Video screenshot via Sony Pictures Entertainment
Resident Evil’s ‘Umbrella Corporation’ is a malicious pharmaceutical and biotechnology conglomerate branded by a striped umbrella logo. Similarly, a (hopefully friendlier) pharmaceutical and biotechnology firm bearing a striped umbrella logo exists in China.
Chinese social media users are sensing that something might be amiss from Shanghai Ruilan Bao Hu San Biotech Limited, no thanks to the eight-piece umbrella-shaped symbol that fronts the establishment.
The logo is undoubtedly alike that of the horror video game franchise’s ‘Umbrella Corporation’; the only difference is that the in-game version is set in red and white, whereas Shanghai’s variation replaces the red with turquoise.
Fans have been wondering if the real-life firm’s executives are just fans of the series, or if Shanghai is ‘Raccoon City’ brought to life, as reported by GetNews.
True enough, the portfolio of Lanshan, the online branding agency in charge of Shanghai Ruilan Bao Hu San’s visual identity, shows that the emblem was indeed adopted by the company.
If this story sounds familiar to you, it’s because a skin center in Vietnam was also found to have appropriated the Resident Evil motif in 2017.
e essa empresa de biotecnologia chinesa que usa o mesmo logo da umbrella corporation pic.twitter.com/t9FR5uz73G— epidemia de muriçoca em pajuçara-ce🔰 (@fehzito) June 19, 2019
Click to view enlarged version
Image via Lanshan
[via Kotaku, images via various sources]
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